THE 10 BEST FREE SEO TOOLS FOR BLOGGERS (2020)
Feeling depressed about
the idea to spend money on SEO tools as a beginner? Don’t be; because I have come up with the 10 best SEO tools for bloggers as well as for word press. There are a ton of tools and software that can help you in
dominating search results and growing your blog traffic. But don’t worry along with numerous software it’s also necessary to look for plugins that can save time and give the best results. These days, deep
analysis and ongoing strategy refinements are necessary to stay ahead of your
competition.
The below-mentioned tools will help you to find
the right place or help reclaim the lost position. So here are the best top 10 SEO
tools for bloggers.
Yoast Seo
Yoast SEO is the best WordPress SEO plugin to boost your blog
traffic. It allows you to add meta title, URL, and description for each of your
articles and page. It comes with a toolset to help you write SEO-friendly
content for users. Plus, you can even set permissions for your team to access
specific features on the plugin. Yoast SEO plugin
lets you take control of your entire on-page and site-wide SEO, social media
optimization, meta-robots, SEO for tags and categories, keyword optimization,
metadata, and more. The greatest
advantage of utilizing this its capacity to calibrate your SEO technique down
to the minuscule level. The tool watches out for coherence while proposing
changes you can make to take your SEO keeping in touch with another level.
Maintaining its image of one of the best SEO tools for blogging, it additionally
keeps an eye on sitewide worries that can injure your SEO rank alongside its
per-post highlights. Yoast SEO is completely free to install and use, which makes it one of the most appealing solutions for
WordPress.
Tool type: SEO optimization for websites and individual blog posts.
Price: Free and premium versions.
Google analytics
Google Analytics is quite likely the most popular analytics
tool out there. It gives you a whole range of data, which you can use to
improve every aspect of your marketing. In addition to tracking pretty much every bit of
traffic you could imagine on your website, Analytics also surfaces many keyword
insights as to which terms people use to land on your pages. You can get this data either under Acquisition >
Search Console > Queries or Acquisition > Campaigns > Organic
Keywords.
Tool type: Analytics measuring and monitoring.
Price: Free.
Ahrefs
Ahrefs
is a powerful research tool that helps you in gathering information and
monitoring your blog’s niche. It also lets you research about competitors to
see why they rank so high, giving you insights into what you can do to outrank
them. Ahrefs should be used to perform a full site review and then after making
a subsequent plan, run for it. It is, for this reason, it is regarded as one
of the best SEO tools for blogging. Ahrefs offers amazing SEO tools and resources to grow your
blog traffic. The tools include site explorer, keywords explorer, content
explorer, blog auditor, SEO toolbar, and more.
Tool type: SEO research and performance analysis.
Price: Premium subscription.
Google Keyword Planner
Google Keyword Planner is Google’s keyword research tool. Use
it to generate keyword ideas based on up to ten seed keywords, or from a
website or URL. Enter a keyword or group
of keywords into the tool, and Google will return all sorts of helpful stats to
guide your keyword strategy: monthly search volume, competition, and even
suggested terms you might not have considered. It's not the best or most comprehensive tool for
doing keyword research for content ideas, but as a free alternative, it can
give you the basics. When you are
using Keyword Planner, look for terms with a high CPC as they tend to convert
well when you rank for them organically.
Tool type: SEO keyword research and keyword difficulty research.
Price: Free.
Google Search Console
Google Search Console is one of the best SEO tools for blogging. Being a web
service provided by Google, it allows webmasters and bloggers to check the
indexing status and optimize visibility of their websites/blogs.
Google’s search console should be the first site every pro blogger visits when
starting their day. The console provides insights into how Google views your
website, everything from clicks to impressions to CTR percentages. It also
reports on crawling errors and notifies you if potential problems arise that
might negatively affect your SEO rating. Think of it like a safety net, the
last line of defense against you, and a costly drop in Page rank. It is used to find and fix technical errors, submit sitemaps, see structured
data issues, and more.
Tool type: Search engine crawling analysis.
Price: Free.
Ubersuggest
Ubersugest is an all-in-one SEO tool designed to help you win the game
of SEO. With
UberSuggest, you simply add your keyword ideas into the box provided and
hit suggest. From the list of generated keyword ideas, you can take your
research further by using something like the Long Tail Pro tool to find
great content keywords. There are
four columns with corresponding data for each keyword. You can do a lot more than keyword research with Ubersuggest, but it’ll
definitely help in this department. With this, you have what you need to select
keywords that allow you to create killer content that’s destined to rank.
Tool type: performance analysis along with SEO keyword planner.
Price: Feature-limited free trials with pro plan upgrades.
GoogleTrends
Google Trends shows the popular search terms over time,
which is useful for uncovering seasonal variations in search popularity amongst
other things. Compare multiple terms to see the relative popularity. You want to write content
that will help drive a ton of traffic to your blog you can start by
using the Google Trends tool or if you run an eCommerce website, for instance,
you might find the Google Trends tool especially
useful for working out what kind of seasonal products to bring in and
when.
Tool type: relative search popularity of topics.
Price: Free.
BuzzSumo
Once
you’ve done your research on SEO topics and chosen a few focal points, your
next step is to make up some titles and start creating content. BuzzSumo is a content analyzing tool that you can use to analyze
your articles and also keep an eye on 'competitors' rankings. It helps you find
the key influencers to promote your content. You can visit the BuzzSumo site
and type in the topic or domain name of your competitor to see the complete report.
With one quick search, you can see what content is trending on Facebook,
Twitter, Pinterest, and Reddit, complete with engagements, backlinks, and the
total number of shares. It can likewise be used to create actionable headlines for
your blogs. BuzzSumo considers the number of social shares as the model of
mainstream blogs/ articles.
Tool type: Content title research; SEO keyword refinement.
Price: Free trial with pro plan upgrades.
SEMrush
It
doesn’t matter if you’re new to SEO or a seasoned veteran; SEMrush is one of
the best all-around general-purpose tools you can get your hands on. It does
almost everything, from analytics reports on competitors to keyword research,
advertising insights, backlink checking, keyword difficulty, branding reports,
and much more. You can even use it to discover new competitors and monitor
changes in domains, helping you to stay ahead of the curve. Besides, you also get
access to the tools you need to help you improve your website's SEO, audit your
content, monitor backlinks, and much more. It is the first choice for professional
SEO bloggers and marketers.
Tool type: All-purpose.
Price: Premium subscriptions billed monthly or annually.
MonsterInsights
Now, this is one
plugin that no WordPress website should be without. MonsterInsights gives you
greater control, as well as access to smart tools and metrics to make the most
of analyzing your website traffic and data. Installing this on your site instantly
populates every page on your publication. Along with basic insertion
services, MonsterInsights also lets you leverage Google Analytics’ more
powerful features, including engagement tracking, file downloads, affiliate
links, and RSS feed clicks. You can even view most of these reports directly in
your WordPress dashboard with an upgraded MonsterInsights plan. Getting started with MonsterInsights is a cup of cake. After
installing and activating the plugin, it automatically walks you through
the process of setting up your analytics. If it’s a new Google Analytics
account, it’ll take up to 24 hours to get all the analytics reports in the
WordPress dashboard.
Tool type: Analytics monitoring.
Price: Free with plan upgrades.
Conclusion
I hope this article demonstrates that you
can do a lot with free SEO tools. Even though I have tried to give a list
of the best free SEO tools but still I have presented a few paid tools as well,
to accompany them. A complete list of some
of the best and essential SEO tools for you to sink your teeth into and start using in
2020, and hopefully beyond. Of course, you will not need to use all of these
tools, find the one that best meets your needs, and make the most of it.
Other necessary resources
If you're interested in even more tools like many, many more than here are some to help you get started with.
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